The services I can provide you or your company with include:
- Content creation and editing
- SEO-optimised web writing
- Story-based copywriting
- Turning complex subjects (e.g. medical, business) into engaging copy
- Targeted tone of voice
- PR – get your story or product in the media
- Print and online journalism
With 12 years’ experience as a journalist publishing both to print and a range of digital media, I am a skilled content creator with a proven track record in engaging audiences.
Since going freelance I have written product descriptions and digital content for brands and organisations including Adriana Online (fashion) and Telegraph Travel. I created a press campaign and wrote web content for the UK launch of the ROCA Test for ovarian cancer. I write articles on business for the Cambridge Judge Business School website.
I honed my digital content marketing skills as Features Editor of a national women’s weekly magazine, managing the highest performing section of my magazine’s website. I curated, wrote, edited and uploaded news stories and opinion pieces using SEO and RAMS CMS and promoted them with social media, mainly Twitter and Facebook. While I was in charge Your Life overtook Showbiz as the most visited part of the site and monthly unique users increased from 180,000 to 460,000.
Previously I launched a print publication, the Lambeth Weekender, for a local newspaper group, and grew its online presence from scratch using social media and a WordPress website I built.
I am currently writing articles on a new screening test for ovarian cancer for the company that licenses it, and helping them get those articles into women’s magazines and websites.
I translated the English section of this French language school’s website.
I wrote a press pack to promote a new part of the My World of Work website for Skills Development Scotland.